The BBA program specifically aims to provide adequate basic understanding about Management Education among the students, prepare students to exploit opportunities being newly created in the Management Profession, train the students in communication skills effectively, inculcate knowledge, skill, and attitude in students so that they become scientifically approached, result oriented, and socially responsive management professionals as well as inculcate entrepreneurial skills.
Curricular Structure of BBA
The BBA program has been designed at 120 credit hours with 40 course components including internship. Each course component has a weight of 2 or 3 credit hours requiring a minimum of 32 or 48 direct class contact hours per semester and 5 credit hours for Internship.
Eligibility for Admission
The candidate applying for BBA program must have successfully completed a twelve-year schooling or its equivalent from any University, board or institution recognized byPurbanchal University and secured at least 40 % in the 10+2, PCL or equivalent program. Similarly for MBA program, the candidate must have successfully completed Bachelor or equivalent program with at least 45% in addition to meeting other parameters of entrance as decided by Management Campus.